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Digital Marketing Manager

Arlington, VA

Employment Type: Permanent Specialty : Digital , Marketing Job Number: 1249

TorchLight seeks a Digital Marketing Manager for a trade association in Arlington, VA. This position will lead the development of digital marketing strategies for the organization across content, website management, search, social and mobile. 

Responsibilities:
  • Strategize and coordinate digital marketing communications and campaigns across all utilized channels
  • Manage content within the corporate websites and microsites and oversee site design and SEO
  • Utilize website analytics to continually improve the user experience and deliver a consistent high-quality experience across digital platforms
  • Serve as the primary subject matter expert for website-related and technical projects and partner with all internal stakeholders as it relates to digital marketing initiatives

Qualifications:
  • Bachelor’ s degree in marketing, communications or related field
  • Five+ years of experience developing and managing web, digital, and social media content; trade association experience preferred
  • Strong understanding of web trends and technologies and social media
  • Familiarity with best practices for content strategy, website user experiences, and techniques for writing for the web
  • Ability to collaborate effectively and professionally on cross-functional team projects
  • Fluency in Drupal and WordPress; Adobe Web Premium, HTML and CSS; proficient in Google Analytics and Google Tag Manager

 
TorchLight Hire is the Washington, D.C. region’s premier search and staffing firm placing marketing, communications, digital and creative professionals in contract, contract-to-hire, and permanent roles across a variety of industries in the DC metro area. At TorchLight, we know the recruitment and hiring process—and the DC metro area job market inside and out. More importantly, we know marketing and communications, with team members who have deep subject matter expertise prior to their tenure at TorchLight. In 2016 and 2017, Inc. Magazine’s Inc 5000 ranked TorchLight No. 621 and 2386 respectively as one of the 5,000 fastest-growing private companies in America. In 2017, TorchLight was recognized in 2017 as one of the DC area's Best Places to Work by the Washington Business Journal.. Learn more at http://jobs.torchlighthire.com/.

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