Manager, Paid Media
433 E Monroe Ave Alexandria, VA 22301 | Permanent
TorchLight seeks a Paid Media Manager for a fast-growing digital communications agency in Alexandria. This role will be part of a dynamic team of digital marketing, analytics, user experience and web design professionals leading the development and execution of paid media campaigns.
- Develop paid media plans and create and manage associated campaigns across variety of channels
- Perform competitive online landscape analyses, audience research, and other market research
- Work with vendors to place, manage, analyze and optimize media buys
- Work with analytics team to define needs and implement measurement and tracking tools
- Analyze data and report on paid media campaign performance
- At least 5 years of hands-on experience planning and executing paid media campaigns
- High level of proficiency with Google AdWords and social media advertising
- Expertise with Excel and Google Analytics
- Excellent verbal and written communication skills
- Excellent project management and budget management skills
- Bachelor’ s degree or higher
TorchLight Hire is the Washington, D.C. region’ s premier search and staffing firm placing marketing, communications, digital and creative professionals in contract, contract-to-hire, and permanent roles across a variety of industries in the DC metro area.
At TorchLight, we know the recruitment and hiring process— and the DC metro area job market inside and out. More importantly, we know marketing and communications, with team members who have deep subject matter expertise prior to their tenure at TorchLight.
In 2016 and 2017, Inc. Magazine’ s Inc 5000 ranked TorchLight No. 621 and 2386 respectively as one of the 5, 000 fastest-growing private companies in America. In 2017, TorchLight was recognized in 2017 as one of the DC area' s Best Places to Work by the Washington Business Journal. Learn more at http://jobs.torchlighthire.com/.