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Social Media Specialist

Bethesda, MD

Employment Type: Permanent Specialty : Digital Job Number: 1315

TorchLight seeks a Social Media Specialist for an organization located in Bethesda, MD. The Social Media Specialist will manage all social media channels and will be responsible for creating and executing the social content strategy. He or she will collaborate across the organization to meet social media program objectives.

Responsibilities:
  • Create and implement social media and content strategy for individual social media channels
  • Generate, gather, edit and/or publish content (text, images, video, etc.) across channels, working with internal partners
  • Manage content strategy and editorial calendar for internal and external social media platforms
  • Write content for other digital channels (email, ad campaigns, articles, etc.)
  • Listen, manage and develop appropriate responses to social conversations as needed
  • Establish performance metrics, produce reports and analysis, and optimize social media efforts to meet program goals
  • Monitor and enforce organization’ s social media policies
  • Collaborate with marketing partners to ensure alignment of and support for digital initiatives

 

Requirements:
  • 3+ years of experience in marketing, public relations or related field with strong focus on social media management
  • Proven ability to write and develop content for various social media channels/platforms
  • Expertise implementing social media content strategies and managing owned channels on a day-to-day basis
  • Excellent oral communication and writing skills
  • Experience with social media content management and production, as well as social media monitoring tools
  • Expert project and relationship management skills
  • Knowledge of photography, photo editing, graphic/web design and video production
  • Bachelor’ s degree required
TorchLight Hire is the Washington, D.C. region’s premier search and staffing firm placing marketing, communications, digital and creative professionals in contract, contract-to-hire, and permanent roles across a variety of industries in the DC metro area. At TorchLight, we know the recruitment and hiring process—and the DC metro area job market inside and out. More importantly, we know marketing and communications, with team members who have deep subject matter expertise prior to their tenure at TorchLight. In 2016 and 2017, Inc. Magazine’s Inc 5000 ranked TorchLight No. 621 and 2386 respectively as one of the 5,000 fastest-growing private companies in America. In 2017, TorchLight was recognized in 2017 as one of the DC area's Best Places to Work by the Washington Business Journal.. Learn more at http://jobs.torchlighthire.com/.

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