Sr. Manager, Digital Marketing & Engagement
7525 Colshire Dr. McLean, Virginia 22102 | Permanent
TorchLight seeks a Sr. Manager, Digital Marketing and Engagement for a technology company in McLean, VA. This position will be responsible for digital campaign development, content creation and distribution, and measuring campaign metrics.
- Work with cross-functional teams to develop successful digital campaigns and solutions including email, display/paid social advertising, and web-based products
- Guide development of engaging content with a focus on user experience/engagement across channels
- Drive social strategy, digital ad execution, and SEO and outreach efforts including keyword research and paid search reporting
- Create and maintain campaign metrics, reports and analysis
- Support creative webinar and event development and promotion
- Work with internal staff to support digital content and user experience requirements
- Maintain knowledge of current and emerging digital trends, methods, and technologies, and provide thought leadership
- Work collaboratively with design and technical teams to execute and manage digital campaigns
- At least 5+ years’ experience in a digital marketing, digital engagement or similar role
- Experience developing and executing digital engagement strategies and campaigns across channels (SEO, SEM, display, social, web, etc.)
- 5+ years of management experience and innate ability to mentor and develop team members
- Proficiency using CRM tools, content management systems, and social media and creative tools
- Digital analytics expertise
- Willingness/ability to learn new subject matter and technologies quickly
- Strong research and problem-solving skills
- Exceptional team player with ability to thrive in a fast-paced environment, with the ability to adapt and shift gears quickly
- Strong organizational and project management skills
- Agency experience or similar preferred
- Bachelor’ s degree required
TorchLight is the only search and staffing firm dedicated solely to placements in the DC metro area in marketing, digital and creative for contract, contract-to-hire, and permanent roles across a variety of industries area.
At TorchLight, we know the recruitment and hiring process— and the DC metro area job market inside and out. More importantly, we know marketing and creative, because all of our account managers and recruiters have deep subject matter expertise prior to their tenure at TorchLight.
In 2016 and 2017, Inc. Magazine’ s Inc 5000 ranked TorchLight as one of the 5, 000 fastest-growing private companies in America. In 2017 and 2018, TorchLight was recognized as one of the DC area' s Best Places to Work by the Washington Business Journal.
Learn more at http://jobs.torchlighthire.com/.