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PR Manager

Herndon, VA

Employment Type: Permanent Specialty : PR/Communications Job Number: 1471

Job Description

TorchLight Hire seeks a PR Manager for an organization headquartered in Herndon, VA. Working with the Director, the PR Manager will lead the development and execution of multi-channel public relations strategies for a variety of divisions and products. He or she will work with internal teams and external vendors to deliver on business objectives.

  • Create and execute strategic internal and external communications plans across traditional, digital, social, and other platforms
  • Manage an external agency to drive promotion of key consumer PR and communications programs
  • Oversee media relations including creation of press kit, related materials, list building, pitch development, and relationship management
  • Serve as PR/media contact and media logistics manager for special events, speaking engagements and other PR opportunities
  • Develop creative content in a variety of digital and traditional formats
  • Drive content distribution via external partners/channels and internal social media teams
  • Design editorial materials and manage production of print and digital content
  • Partner with marketing to promote key PR initiatives and support select marketing initiatives
  • Develop and report on KPIs and ROI as well as monitor campaign performance and media measurement
  • Manage PR budget and related financial tasks
  • Prepare executives & spokespeople

  • At least 6 years of experience in consumer PR, corporate communications or public affairs; agency experience a plus
  • Demonstrated success developing and executing B2C and B2B communications plans
  • Excellent written and oral communication; crisis communication experience required
  • Working knowledge of PR-based social media strategies and tactics
  • Strong attention to detail, project management and problem-solving skills
  • Budget management experience
  • Experience working effectively with senior executives
  • Ability to travel 25%
  • Bachelor’ s degree in PR/communications, journalism or marketing

Additional Information

TorchLight matches qualified candidates like you with marketing, communications, creative, and digital roles that are a professional and cultural fit. We can help you find a new position at a variety of exciting organizations that match your career goals and aspirations. Whether you are interested in contract, contract-to-hire, or permanent positions, we are 100% committed to ensuring that you have a positive candidate experience and to helping you succeed in your next career move. Benefits for Contractors In addition to competitive compensation, TorchLight offers our contractors industry-leading benefits like medical insurance and 401(k) plans. Contact us for more information.

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