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Social Media Manager

Baltimore, MD 21231

Employment Type: Permanent Specialty : Digital , Marketing Job Number: 1472

TorchLight seeks a Social Media Manager for an organization located in Baltimore, MD. The Social Media Manager is responsible for the development and execution of organic and paid social media as well as reputation management programs. He or she will work across the organization to deliver impactful social media programs that meet business objectives.

  • Develop and execute organic and paid social media plans for over 40 social media accounts to meet business and performance goals
  • Drive social media engagement and community development, ensuring optimal user experience
  • Collaborate with various internal stakeholders and departments to create assets and campaigns for social media channels
  • Analyze and present results for social media performance and make recommendations for optimization
  • Lead social media engagement monitoring efforts
  • Create and evangelize corporate standards and policies for social media and online reputation programs
  • Develop best practices guides and training to support and enable use of social media by various employee groups
  • Advise partners, stakeholders, and leadership on social media practices

  • 5+ years of experience in earned, owned, and paid social media; 1+ years in social media management
  • Demonstrated success delivering large-scale, data-driven social media programs across time zones and divisions for all major channels (LinkedIn, Facebook, Twitter, Instagram, Pinterest, Snapchat)
  • Deep knowledge of paid and organic social media landscape, best practices, tools, algorithms, and blogging
  • Adept at creating social media visuals including images, and infographics according to platform standards
  • Proficient at content management and social media management systems
  • Intermediate knowledge of Photoshop and InDesign; basic knowledge of HTML and CSS
  • Strong writing and presentation skills
  • B.A., B.S. in communications or related field; healthcare experience preferred
TorchLight matches qualified candidates like you with marketing, communications, creative, and digital roles that are a professional and cultural fit. We can help you find a new position at a variety of exciting organizations that match your career goals and aspirations. Whether you are interested in contract, contract-to-hire, or permanent positions, we are 100% committed to ensuring that you have a positive candidate experience and to helping you succeed in your next career move. Benefits for Contractors In addition to competitive compensation, TorchLight offers our contractors industry-leading benefits like medical insurance and 401(k) plans. Contact us for more information.

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